satis&fy Sets the Stage for NIKE

ISPO Winter is the international signature fair for the sports industry. At the 2008 event, NIKE presented its latest outdoor collection and asked satis&fy to create an evening winter landscape to coincide with their presentation theme entitled, “Winterlandscape.”

The services of event production company, satis&fy AG Deutschland, were retained for the audiovisual installation, which included lighting, audio, video and exhibit design.

For the execution of the booth concept, satis&fy joined forces with partner D4 Projekt GmbH from Berlin. The Winterlandscape theme required that the team create a winter landscape at night. Therefore, to create the evening atmosphere, they incorporated:

• The color black
• Tall 3D objects covered with mega prints
• A huge (7′ × 7′) 3D logo above the booth
• Three flat screens integrated in the walls
• A 16’ long show case
• Blue fluorescent lights placed inside tall 3D objects

Providing long-time client, NIKE, with their “one-stop solution,” satis&fy also handled all the logistics, booth maintenance and fair services involved.