Boarding ITB 2016 for Urlaubspiraten.de
It was the first ever participation for Urlaubspiraten.de (travel online portal) at this year’s ITB, an international tourist fair in Berlin, and they immediately won their first prize! They achieved the 2nd place in the category “Travel Organisation” at the Best Exhibitor Award. Decisive for the success was a compelling, witty, but communicative and architectonic concept. satis&fy executed this on behalf of albamy GmbH.
The stand with a size of 75 square meters anchored in Hall 25, and was realized on customer preference as a double-deck construction. The focus and striking eyecatcher of the open, five-meter stand: a pirate ship.
The ship was made of an aluminum/Forex composite as an 47 square-meter contour cut. A digital printing in weathered wood look on the front of the ship completed the "Pirates of the Caribbean" look. For the typical island feeling the stand’s rear wall was decorated with a 65 square meter, digital printing with sunset and palm trees, tensioned on a HD34 Truss of Eurotruss. The digital printing was graced by the name of the company’s travel website, whose color was also used in the floor design. For the basic structure of the stand, a satis&fy Speedwall System was used. For the surface finish, decorative plates were used. A staircase made of Bütec elements lead the visitors to the first floor and into the shielded conversation area.