The main conference room of the AXICA, one of Berlin’s premier meeting and convention centers, recently got a facelift. The heart of the building had started showing its age, so satis&fy AG helped the venue’s operator and owner, DZ BANK, plan the technical infrastructure update and equipped it with new media assets. The production company has partnered with the AXICA for years
satis&fy worked out plans to equip the impressive conferencing space and classroom with state-of-the-art media technology—paying painstaking attention to detail. The main conference room now features new pivoting 108” LCD screens, the largest available worldwide, and a new sound and conferencing system. The video, audio and graphic control consoles have been upgraded and can now stream images in two different mixes
satis&fy installed a custom LED-based system for illuminating speakers. More than 100 access points for the most diverse communication systems were integrated into the room. Technicians laid three kilometers of fiber optic cable below the floor to connect all the points. satis&fy also had a hand in designing the boardroom table, which now features a fresh, new look as well as modern, flexible seating options.
“The project team talked a lot about what media equipment would be right for which requirements. We also considered how to best plan for and accommodate future developments,” says satis&fy project leader Christopher Lundie. The top priorities were to come up with a clear and simple handling concept and make the installed media equipment a perfect fit for the refurbished room. According to Lundie, “Both the AXICA and DZ BANK have very discerning standards when it comes to design. They did want not any technical clutter to detract from the inner oval’s look. The equipment had to be inconspicuous."
Working with the planning team, our crew managed to pair powerful yet unobtrusive technology with compelling visuals.